VIA GRAVITY Digital Marketing Agency I Call +1 888-577-9437
Growing your business using social media
Social Media is word of mouth on steroids; your followers can be free advertising by sharing titbits of your content on their channels to their followers.
Whether you’re looking to build brand awareness, send quality website traffic, generate leads or drive sales, we tailor our process to meet your needs. This is how we work:
Firstly, we run an audit to determine your social landscape. We will look at your competitor’s activity – what’s working for them? Where do the opportunities lie? – alongside profiling your audience and determining how they behave.
Our Social Media experts can help you create fierce campaigns, and who doesn’t want that?
So it’s SEO time
So you want to know about SEO but aren’t sure where to start? Well, you’re already off on the right foot by visiting us – we’re Via Gravity and we know SEO.
Search Engine Optimisation (SEO) is the process of increasing the overall visibility of your site in the organic search results and is an important part of any digital marketing strategy. “Organic” refers to the listings that exclude advertising.
Quality is the name of the game with search engine optimisation and what we stand for is built on quality, so you could say it’s a match made in Internet heaven. We add value to your website and, in turn, your business.
Content lovers rejoice: the time is now to start enhancing your content marketing.
We know that every corner of the Internet is an opportunity to showcase your brand. At Via Gravity, we love nothing more than weaving our magic with a powerful content campaign.One important differentiation between content marketing and other more traditional elements of the marketing mix is that content marketing is not focused on selling. Creating valuable content inspires trust and brand loyalty.
Pay per clic was just the beginning. The real evolution is pay per action.
When it comes to advertising online, paid search should be in your arsenal. We’re experts with technical know-how with an inventive edge and the list of our successful paid search campaigns is longer than our arm.
PPC is a highly cost effective method of advertising on both search engines and websites. You only ever pay when a user clicks on your ad, and you control how much you pay for each click. You decide how much budget to allocate per day, week or month.
There are many PPC platforms available, but the most popular is Google AdWords. Adwords is segmented into: search, display, remarketing, and YouTube.
Search refers to sponsored results that appear at the top of the Google listings when you run a search query. Display refers to textual or graphical advertisements placed on 3rd party webpages. Remarketing allows you to target your advertising to people that have visited your site already, allowing you to convert window shoppers into customers. There are also various forms of advertising available through YouTube such as In-Stream and In-Display. All of these channels operate on the same pay-per-click model.
It’s not just Google that offer PPC advertising – Yahoo& Bing, LinkedIn, Facebook, and Twitter all offer pay-per-click advertising. Via Gravity manage campaigns across all these platforms.
Email has an ability many channels don’t: creating valuable personal touches – at scale.
Email marketing can be an effective way of building an emotional connection with your audience. Via Gravity have an winning formula that combines strategy, implementation and tracking for clients in order to achieve brand engagement.
Email marketing works particularly well when executed as part of an integrated campaign as this builds a holistic customer experience. A personalised, segmented and targeted campaign can create an uplift in brand awareness and drive conversions.
Finding talent it’s easy. Getting them to play as a team is another story.
They can’t be wrong
Many more to come
Available to you for only $59